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Does Your Brand Feel Like You?

  • Writer: Hannah Springer
    Hannah Springer
  • May 15
  • 4 min read

A Fun Quiz to See if Your Business Aesthetic Matches Your Personality!


Your brand isn’t just fonts and colors—it’s a feeling. It’s the energy people pick up when they visit your site, scroll your feed, or open that email. It should feel like you walked into the room (even if you’re behind the scenes).

At Modern Petal, I truly believe that when your branding reflects your personality, you attract the right clients, feel more confident showing up online, and actually enjoy the process. Because let’s face it—if your business looks like you, you’re going to want to spend more time with it.


Take this quick and playful quiz to find out your Business Aesthetic Persona and see if your brand is vibing with you. Tip: Remember your answers for the results at the end!



1. When you walk into a room, people instantly notice...

A. Your bold outfit or statement lipstick

B. Your calm, cool energy

C. Your witty one-liners and effortless charm

D. Your nurturing presence and cozy vibes

E. Your perfectly put-together aesthetic from head to toe


2. Which color palette feels most like you?

A. Hot pink, tangerine, electric yellow — loud and proud

B. Sage green, dusty blue, ivory — soft and balanced

C. Mustard, teal, blush — fun but grounded

D. Warm taupe, terracotta, rust — earthy and heartfelt

E. Black, cream, gold — timeless with a luxe twist


3. If your brand had a physical space, it would be...

A. A bold, colorful art studio with neon signs and playlists

B. A minimalist coffee shop with cozy lighting and plants

C. A retro-meets-modern apartment filled with eclectic finds

D. A nature-filled cottage with vintage accents and handmade mugs

E. A high-end boutique with clean lines and intentional details


4. How would you describe your ideal brand voice?

A. Confident, vibrant, maybe a little cheeky

B. Calm, informative, and trustworthy

C. Casual, relatable, and human

D. Warm, encouraging, and heartfelt

E. Polished, articulate, and inspiring


5. What type of Instagram feed are you drawn to?

A. Bright, high-contrast photos with fun text overlays

B. Soft tones and consistent filters with plenty of whitespace

C. A mix of behind-the-scenes, memes, and cozy chaos

D. Slow-living, storytelling captions, and authentic photos

E. Curated visuals that feel straight out of a brand guide


6. Your dream client says this about your business:

A. “They’re bursting with creativity and totally unforgettable.”

B. “So calming and reliable—just what I needed.”

C. “Real, fun, and easy to connect with. No fluff.”

D. “They made me feel seen and truly taken care of.”

E. “Everything was beautifully executed—so professional and stylish.”




Now it's time to see what your answers mean...

Does Your Brand Feel Like You??


Mostly A’s: The Color Pop Creative

You are bold, bright, and magnetic. Your brand should feel like an invitation to the fun table—full of energy, creativity, and fearless personality.

Your vibe: Loud in the best way. You spark ideas and turn heads.

Color palette: Hot pinks, juicy oranges, electric yellow, bright teal

Fonts: Chunky sans serifs, playful handwritten accents

Logo feel: Bold shapes, clever icons, pops of texture or movement

Great for: Creatives, social media pros, coaches, artists, event planners

Think: neon signs, color-blocked layouts, Instagram grids that dance.


Mostly B’s: The Grounded Minimalist

You are calm, collected, and effortlessly cool. Your brand brings clarity and breathes simplicity. It’s your quiet confidence that draws people in.

Your vibe: Sleek, slow, and centered

Color palette: Sage, ivory, dove gray, soft black, dusty blue

Fonts: Clean, refined sans serifs or elegant serifs

Logo feel: Minimal marks, fine line icons, airy spacing

Great for: Therapists, service providers, wellness brands, organizers

Think: neutral tones, plenty of whitespace, intentional everything.


Mostly C’s: The Eclectic Storyteller

You are quirky, layered, and wildly creative. You blend vintage with modern, personality with purpose. Your brand is a storybook people want to flip through.

Your vibe: Whimsical, thoughtful, offbeat

Color palette: Mustard, teal, blush, maroon, olive

Fonts: Mix of serif and script, typewriter styles, unexpected pairings

Logo feel: Layered textures, unique shapes, hand-drawn or collage-style

Great for: Artists, content creators, boutiques, lifestyle brands

Think: Wes Anderson meets Pinterest with a dash of indie magic.


Mostly D’s: The Cozy Connector

You are warm, nurturing, and heartfelt. Your brand feels like a hug—welcoming, honest, and deeply rooted in care and connection.

Your vibe: Soulful, soft, and inviting

Color palette: Warm taupe, terracotta, peach, moss, ochre

Fonts: Rounded serifs, soft scripts, organic shapes

Logo feel: Earthy, handmade, textured, simple shapes

Great for: Coaches, doulas, makers, nonprofit founders

Think: dried florals, handwritten captions, cozy vibes in every scroll.


Mostly E’s: The Luxe Strategist

You are polished, elevated, and wildly intentional. Your brand is poised and powerful—it communicates excellence without shouting.

Your vibe: High-end with heart

Color palette: Black, ivory, gold, champagne, deep forest

Fonts: Sleek serif fonts, modern sans serifs, tall and refined

Logo feel: Geometric, monograms, foil, or embossed looks

Great for: Consultants, luxury services, brand designers, photographers

Think: clean lines, strategic messaging, and chic everything.



So, what’s your business aesthetic?

Your brand isn't just about pretty colors or trendy fonts—it's a reflection of you. Whether you're all about bold energy, soft minimalism, eclectic vibes, or high-end elegance, your brand should feel like home. When your business looks and feels like you, it becomes magnetic—and that’s when the magic happens. Maybe you’re a Color Pop Creative, ready to splash your bold ideas across the screen. Or a Grounded Minimalist, bringing calm and clarity to your clients. Maybe your charm lies in the layers, as an Eclectic Storyteller with a rich brand narrative. Or you could be a Cozy Connector, creating safe, welcoming spaces. Or perhaps you’re the Luxe Strategist, turning intention into impact with high-end polish.


Wherever you land on the vibe spectrum, know this:

Your brand deserves to feel like you.




Need help bringing your brand to life?

That’s where I come in. I’m Hannah, the creative behind Modern Petal Studio—a cozy design haven for businesses ready to show up with confidence and style that feels like them. Whether you need:

-A brand new website that feels dreamy but functions smart

-A full branding package that reflects your personality

-A scroll-stopping logo that makes a lasting impression

I’m here to help you bloom online.


Let’s make something beautiful together.


Check out my work or get in touch at modernpetalstudio.com

 
 
 

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